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列表 | LEFO Hub https://lefohub.com 客戶管理系統 Wed, 05 Jul 2023 03:46:51 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://lefohub.com/wp-content/uploads/2020/11/cropped-Icon-512x512-1-32x32.png 列表 | LEFO Hub https://lefohub.com 32 32 電郵營銷 https://lefohub.com/support/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7%e7%b3%bb%e7%b5%b1/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7-%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7%e7%b3%bb%e7%b5%b1/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7-2/ Wed, 22 Feb 2023 01:36:54 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=21859 在電郵營銷系統中發送營銷電郵所需要的3個基本步驟就是編輯營銷電郵內容、選擇目標聯絡人和替營銷電郵進行排程。 電郵編輯器 如要建立營銷電郵,先在電郵營銷(Campaigns)頁面中點擊新增營銷電郵(Create a Campaign),再設定好營銷電郵的名稱及標題後,便可以開始在電郵編輯器中去建立您的營銷電郵內容。 提示:插入自定欄位(Insert a Custom Field…)可以替您在營銷電郵內容中加入各聯絡人的個人資料,以做出個人化的營銷內容。 提示:插入取消訂閱(Insert Unsubscribe Link)可以替您在營銷電郵內容中加入取消訂閱功能,讓不想再收到您營銷電郵的聯絡人可以通過它來進行取消訂閱。 營銷電郵模板 在電郵編輯器畫面上的營銷電郵模板(Use Built-in Template)選項,就提供了100多個營銷電郵模板可供選用。 發送營銷電郵 建立營銷電郵後,便可以在電郵營銷(Campaigns)頁面中點擊發送營銷電郵(Send a Campaign),再選擇目標聯絡人的列表或細分群組,最後就是設定營銷電郵的發送時間來完成排程。 總結 電郵營銷系統提供了功能完善的電郵編輯功能,使您能夠更加輕鬆地去完成您的營銷工作。

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自定欄位 https://lefohub.com/support/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7%e7%b3%bb%e7%b5%b1/%e5%88%97%e8%a1%a8/%e8%87%aa%e5%ae%9a%e6%ac%84%e4%bd%8d-2/ Wed, 22 Feb 2023 01:32:55 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=21856 在電郵營銷系統中,您可以建立不同資料格式的自定欄位來儲存聯絡人的個人資料。 自定欄位 如要建立自定欄位,先在列表(Lists)的自定欄位(Custom Fields)頁面中點擊新增自定欄位(New Custom Field),然後設定自定欄位的名稱及資料格式,最後選擇列表後再按儲存(Save)。 資料格式 電郵營銷系統支援多種不同資料格式的自定欄位如下: 文字方塊(Text Field)文字方塊是用來儲存文字和數字的資料格式。 文字區塊(Multiline Text Field)文字區塊是用來儲存多行文字和數字的資料格式。 數字格式(Numbers Only)數字格式是用來儲存數字的資料格式。 下拉式菜單(Pick List)下拉式菜單就是含有多個選項以供選取的資料格式。 複選框(Checkboxes)複選框就是只有”是”/”否”選項以供選取的資料格式。 單選按鈕(Radio Buttons)單選按鈕就是含有多個選項以供選取的資料格式。 日期格式(Date Field)日期格式是用來儲存日期的資料格式。 總結 您所掌握到的聯絡人個人資料越多,就越能夠為他們建立出具針對性和個人化的營銷電郵內容。

The post 自定欄位 first appeared on LEFO Hub.]]>
細分群組 https://lefohub.com/support/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7%e7%b3%bb%e7%b5%b1/%e5%88%97%e8%a1%a8/%e7%b4%b0%e5%88%86%e7%be%a4%e7%b5%84-2/ Wed, 22 Feb 2023 01:29:23 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=21853 細分群組可以用來通過聯絡人的特徵去進行分組,使您能夠更加有效地去管理好您的客戶關係。 細分群組 如要建立細分群組,先在列表(Lists)的細分群組(Segments)頁面中點擊新增細分群組(Create a Segment),然後設定好細分群組的名稱及條件後再按儲存(Save)。 總結 細分群組使您可以為聯絡人做出更具針對性的營銷電郵內容,以增加他們對營銷電郵的互動行為。

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列表 https://lefohub.com/support/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7%e7%b3%bb%e7%b5%b1/%e5%88%97%e8%a1%a8/%e5%88%97%e8%a1%a8-2/ Wed, 22 Feb 2023 01:20:51 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=21847 列表就是在電郵營銷系統中用來儲存聯絡人的地方,因此您最少需要建立一個列表來儲存您的聯絡人。 列表 如要建立列表,先在列表(Lists)頁面中點擊新增列表(Add New List),然後設定好列表的名稱及欄位後再按儲存(Save)。 聯絡人 建立列表後,便可以在列表(Lists)頁面中點擊匯入聯絡人(Import Contacts),再選擇想要用來儲存聯絡人的列表,最後就是上載您的聯絡人檔案來完成匯入。 提示:您亦可以通過在列表(Lists)頁面中的新增聯絡人(Add Contacts)功能來把您的聯絡人逐一增加到電郵營銷系統。 總結 列表可以用來把聯絡人很概括地去進行分類,然後您便可以向各列表中的聯絡人發送具有針對性的營銷電郵。

The post 列表 first appeared on LEFO Hub.]]>
將交易管道中的聯絡人新增到Facebook廣告受眾 https://lefohub.com/support/%e8%87%aa%e5%8b%95%e7%87%9f%e9%8a%b7%e6%b5%81%e7%a8%8b/facebook/%e5%b0%87%e4%ba%a4%e6%98%93%e7%ae%a1%e9%81%93%e4%b8%ad%e7%9a%84%e8%81%af%e7%b5%a1%e4%ba%ba%e6%96%b0%e5%a2%9e%e5%88%b0facebook%e5%bb%a3%e5%91%8a%e5%8f%97%e7%9c%be/ Fri, 25 Dec 2020 02:00:56 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=4331 每當有聯絡人進入交易管道時,自動營銷流程便會自動將他們新增到您的Facebook廣告受眾之中。 注意:在使用此自動營銷流程之前,您必需先完成Facebook整合的功能設定。 自動營銷流程 1. 選擇進入交易管道(Enters a pipeline)作為啟動觸發器。2. 將流程中的聯絡人新增到您用來發放一般廣告的Facebook廣告受眾之中(Add to Facebook Custom Audience)。3. 等待(Wait)聯絡人在評分功能中達到較高評分後。4. 將流程中的聯絡人新增到您用來發放重點客戶廣告的Facebook廣告受眾之中(Add to Facebook Custom Audience)。

The post 將交易管道中的聯絡人新增到Facebook廣告受眾 first appeared on LEFO Hub.]]>
向訂閱列表的聯絡人發送序列電郵 https://lefohub.com/support/%e8%87%aa%e5%8b%95%e7%87%9f%e9%8a%b7%e6%b5%81%e7%a8%8b/%e8%a8%82%e9%96%b1%e5%88%97%e8%a1%a8/%e5%90%91%e8%a8%82%e9%96%b1%e5%88%97%e8%a1%a8%e7%9a%84%e8%81%af%e7%b5%a1%e4%ba%ba%e7%99%bc%e9%80%81%e5%ba%8f%e5%88%97%e9%9b%bb%e9%83%b5/ Fri, 25 Dec 2020 02:00:52 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=4151 每當有聯絡人向您訂閱通訊時,自動營銷流程便會自動向他們發送序列通訊電郵。 自動營銷流程 1. 選擇訂閱列表(Subscribes)作為啟動觸發器。2. 向流程中的聯絡人發送序列通訊電郵1(Send email)。3. 等待(Wait)1星期後。4. 向流程中的聯絡人發送序列通訊電郵2(Send email)。

The post 向訂閱列表的聯絡人發送序列電郵 first appeared on LEFO Hub.]]>
將取消訂閱的聯絡人新增到Facebook廣告受眾 https://lefohub.com/support/%e8%87%aa%e5%8b%95%e7%87%9f%e9%8a%b7%e6%b5%81%e7%a8%8b/facebook/%e5%b0%87%e5%8f%96%e6%b6%88%e8%a8%82%e9%96%b1%e7%9a%84%e8%81%af%e7%b5%a1%e4%ba%ba%e6%96%b0%e5%a2%9e%e5%88%b0facebook%e5%bb%a3%e5%91%8a%e5%8f%97%e7%9c%be/ Fri, 25 Dec 2020 02:00:49 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=4322 每當有聯絡人向您取消訂閱時,自動營銷流程便會自動將他們新增到您的Facebook廣告受眾之中。 注意:在使用此自動營銷流程之前,您必需先完成Facebook整合的功能設定。 自動營銷流程 1. 選擇取消訂閱(Unsubscribes)作為啟動觸發器。2. 將流程中的聯絡人從您用來發放一般廣告的Facebook廣告受眾之中移除(Remove from Facebook Custom Audience)。3. 將流程中的聯絡人新增到您用來發放重新參與廣告的Facebook廣告受眾之中(Add to Facebook Custom Audience)。

The post 將取消訂閱的聯絡人新增到Facebook廣告受眾 first appeared on LEFO Hub.]]>
替訂閱列表的聯絡人達成目標 https://lefohub.com/support/%e8%87%aa%e5%8b%95%e7%87%9f%e9%8a%b7%e6%b5%81%e7%a8%8b/%e8%a8%82%e9%96%b1%e5%88%97%e8%a1%a8/%e6%9b%bf%e8%a8%82%e9%96%b1%e5%88%97%e8%a1%a8%e7%9a%84%e8%81%af%e7%b5%a1%e4%ba%ba%e9%81%94%e6%88%90%e7%9b%ae%e6%a8%99/ Fri, 25 Dec 2020 02:00:04 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=4154 每當有聯絡人向您訂閱通訊時,自動營銷流程便會自動替他們達成目標。 自動營銷流程 1. 選擇訂閱列表(Subscribes)作為啟動觸發器。2. 將達成目標(Goal)的條件設定為訂閱列表。3. 向流程中的聯絡人發送跟進電郵(Send email)。

The post 替訂閱列表的聯絡人達成目標 first appeared on LEFO Hub.]]>
通用數據保護規定 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e7%87%9f%e9%8a%b7%e6%95%88%e7%8e%87/%e9%80%9a%e7%94%a8%e6%95%b8%e6%93%9a%e4%bf%9d%e8%ad%b7%e8%a6%8f%e5%ae%9a/ Sat, 17 Oct 2020 02:00:59 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=2071 歐盟的通用數據保護條例(GDPR)要求營銷電郵的寄件人需要先得到收件人的同意,同時營銷電郵中需要提供有取消訂閱的選項給收件人隨時決定要取消訂閱時使用。

The post 通用數據保護規定 first appeared on LEFO Hub.]]>
列表 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e8%81%af%e7%b5%a1%e4%ba%ba/%e5%88%97%e8%a1%a8/ Sat, 17 Oct 2020 02:00:57 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=1600 列表的主要目的是在盡可能廣泛的範圍內將您的聯絡人分組。

The post 列表 first appeared on LEFO Hub.]]>