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追蹤互動行為
通過電郵追蹤和網站追蹤等功能來監察聯絡人的互動行為，以便能夠在適當時機向他們作出跟進。
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通過監察聯絡人的互動行為，把潛在客戶從眾多聯絡人中定位出來。
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通過自動化的營銷流程，把正在不同營銷階段的潛在客戶遂步培育成為您的真實客戶。
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通過具針對性的營銷內容，能夠有效提高潛在客戶的轉換率。
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通過個人化的營銷通訊，以增加現有客戶的品牌忠誠。
自動營銷能夠有效助您節省工作時間和提升營銷效率，是您發展業務的重要工具。
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