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細分群組 | LEFO Hub https://lefohub.com 客戶管理系統 Wed, 05 Jul 2023 03:46:56 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://lefohub.com/wp-content/uploads/2020/11/cropped-Icon-512x512-1-32x32.png 細分群組 | LEFO Hub https://lefohub.com 32 32 電郵營銷 https://lefohub.com/support/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7%e7%b3%bb%e7%b5%b1/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7-%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7%e7%b3%bb%e7%b5%b1/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7-2/ Wed, 22 Feb 2023 01:36:54 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=21859 在電郵營銷系統中發送營銷電郵所需要的3個基本步驟就是編輯營銷電郵內容、選擇目標聯絡人和替營銷電郵進行排程。 電郵編輯器 如要建立營銷電郵,先在電郵營銷(Campaigns)頁面中點擊新增營銷電郵(Create a Campaign),再設定好營銷電郵的名稱及標題後,便可以開始在電郵編輯器中去建立您的營銷電郵內容。 提示:插入自定欄位(Insert a Custom Field…)可以替您在營銷電郵內容中加入各聯絡人的個人資料,以做出個人化的營銷內容。 提示:插入取消訂閱(Insert Unsubscribe Link)可以替您在營銷電郵內容中加入取消訂閱功能,讓不想再收到您營銷電郵的聯絡人可以通過它來進行取消訂閱。 營銷電郵模板 在電郵編輯器畫面上的營銷電郵模板(Use Built-in Template)選項,就提供了100多個營銷電郵模板可供選用。 發送營銷電郵 建立營銷電郵後,便可以在電郵營銷(Campaigns)頁面中點擊發送營銷電郵(Send a Campaign),再選擇目標聯絡人的列表或細分群組,最後就是設定營銷電郵的發送時間來完成排程。 總結 電郵營銷系統提供了功能完善的電郵編輯功能,使您能夠更加輕鬆地去完成您的營銷工作。

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細分群組 https://lefohub.com/support/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7%e7%b3%bb%e7%b5%b1/%e5%88%97%e8%a1%a8/%e7%b4%b0%e5%88%86%e7%be%a4%e7%b5%84-2/ Wed, 22 Feb 2023 01:29:23 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=21853 細分群組可以用來通過聯絡人的特徵去進行分組,使您能夠更加有效地去管理好您的客戶關係。 細分群組 如要建立細分群組,先在列表(Lists)的細分群組(Segments)頁面中點擊新增細分群組(Create a Segment),然後設定好細分群組的名稱及條件後再按儲存(Save)。 總結 細分群組使您可以為聯絡人做出更具針對性的營銷電郵內容,以增加他們對營銷電郵的互動行為。

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列表 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e8%81%af%e7%b5%a1%e4%ba%ba/%e5%88%97%e8%a1%a8/ Sat, 17 Oct 2020 02:00:57 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=1600 列表的主要目的是在盡可能廣泛的範圍內將您的聯絡人分組。

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電郵營銷 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7/ Sat, 17 Oct 2020 02:00:51 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=1716 營銷電郵(Campaigns)是CRM的其中一個核心部份,當中6個營銷電郵類型包括標準(Standard),營銷流程(Automated),自動回覆(Auto Responder),分組測試(Split Testing),RSS觸發(RSS Triggered),日期觸發(Date Based)。

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設定啟動觸發器 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e8%87%aa%e5%8b%95%e7%87%9f%e9%8a%b7/%e8%a8%ad%e5%ae%9a%e5%95%9f%e5%8b%95%e8%a7%b8%e7%99%bc%e5%99%a8/ Sat, 17 Oct 2020 02:00:50 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=1842 營銷流程是一系列的自動操作步驟,助您管理企業外部和內部的業務流程。

啟動觸發器是用來設定聯絡人進入流程的所需條件,每個聯絡人都需要過三關才能進入營銷流程。

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已發送 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e8%81%af%e7%b5%a1%e4%ba%ba/%e5%b7%b2%e7%99%bc%e9%80%81/ Sat, 17 Oct 2020 02:00:49 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=1641 使用已發送(Has been sent)細分條件,您可以定位已發送指定營銷電郵的聯絡人,亦適用於營銷流程內所發送的營銷電郵,但並不適用於在聯絡人頁面和交易管道中所發送的個人電郵。

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營銷數據 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e7%87%9f%e9%8a%b7%e6%95%88%e7%8e%87/%e7%87%9f%e9%8a%b7%e6%95%b8%e6%93%9a/ Sat, 17 Oct 2020 02:00:47 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=2035 CRM是一個非常彈性的自動化營銷平台,無論您的企業大小,任何行業類型都適合使用。

您可以定期檢視您的營銷效率,並按需要對您的營銷策略作出適當調整,令您企業可以得到最理想的營銷效率。

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通訊類型 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e8%81%af%e7%b5%a1%e4%ba%ba/%e9%80%9a%e8%a8%8a%e9%a1%9e%e5%9e%8b/ Sat, 17 Oct 2020 02:00:46 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=1775 通訊類型是自動化營銷的基本概念,目的是根據目標聯絡人,通訊方式和預期目標來建構出具針對性的通訊內容。

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營銷電郵模板 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e9%9b%bb%e9%83%b5%e7%87%9f%e9%8a%b7/%e7%87%9f%e9%8a%b7%e9%9b%bb%e9%83%b5%e6%a8%a1%e6%9d%bf/ Sat, 17 Oct 2020 02:00:41 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=1738 建議您在建立任何營銷活動之前,先花點時間去建立屬於您的營銷電郵模板系列,以便您可以在營銷電郵(Campaigns)和營銷流程(Automations)中使用。

使用營銷電郵模板能有效保持電郵設計的一致性,以建立企業形象,節省工作時間,以後您再不需要由零開始去建立您的營銷電郵內容。

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網店整合 https://lefohub.com/support/%e5%ae%a2%e6%88%b6%e7%ae%a1%e7%90%86%e7%b3%bb%e7%b5%b1/%e5%85%b6%e4%bb%96%e5%8a%9f%e8%83%bd/%e7%b6%b2%e5%ba%97%e6%95%b4%e5%90%88/ Sat, 17 Oct 2020 02:00:28 +0000 https://lefohub.com/?post_type=epkb_post_type_1&p=2012 CRM與Shopify和BigCommerce的深層數據整合,讓您的工作變得更靈活。

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