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向附加標籤的聯絡人發送序列電郵

每當有聯絡人被附加教學通訊標籤時,自動營銷流程便會自動向他們發送含有教學內容的序列電郵。 自動營銷流程 1. 選擇附加標籤(Tag is added)作為啟動觸發器。2. 向流程中的聯絡人發送歡迎電郵(Send email)。3. 等待(Wait)30分鐘後。4. 向流程中的聯絡人發送序列教學電郵1(Send email)。

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向附加標籤的聯絡人發送營銷電郵

每當有聯絡人被附加喜好商品標籤時,自動營銷流程便會自動向他們發送含有相關內容的營銷電郵。 自動營銷流程 1. 選擇附加標籤(Tag is added)作為啟動觸發器。2. 等待(Wait)1小時後。3. 向流程中的聯絡人發送含有他們喜好商品優惠的營銷電郵(Send email)。4. 等待(Wait)2天後。5. 向流程中的聯絡人發送含有他們喜好商品內容的營銷電郵(Send email)。

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個人化

CRM能有效利用聯絡人的個人資料和行為數據,來為您建立更具針對性和個人化的營銷電郵和營銷流程。

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標籤

標籤是一種對聯絡人進行細分的方法,讓我們能做到更深層次的細分,發送更針對性的內容。

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操作步驟

營銷流程就是一系列幫助業務運作的操作步驟,您可以將它想像成一條運輸帶,每經過一個站點就執行一個操作,直至到達營銷流程的末端為止。

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客戶管理系統

對於新用戶來說,在剛開始時就要完全了解我們這個功能強大的CRM中所有功能,您可能會感到有點困難。 因此,我們建議您一切從簡單開始。

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細分群組編輯器

細分是將聯絡人分組,每個細分群組內都包含具有條件和行為相近的聯絡人。細分群組讓您可以發送更具針對性的通訊內容,是自動化營銷的關鍵組成部份。 換句話說,細分的目的就是基於您收集回來的數據,向聯絡人發送與他們相關的通訊內容。建立細分使您的工作變得更簡單更有效。

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如果否則

在自動化執行操作的同時,仍然能夠靈活地去完成工作,這才是營銷流程的真正威力所在。

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細分群組

細分是電郵營銷成功的重要基礎,在正確的時間將正確的訊息發送給正確的人,令您的電郵營銷達到理想效果。 利用列表,標籤和自定欄位來建構細分,您可以更精準地細分聯絡人,發送更針對性和個人化的通訊內容,更吸引他們與您進行互動。

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聯絡人

聯絡人管理功能是自動化營銷的成功核心,您所收集和儲存的聯絡人資料越多,就更深入了解聯絡人,再去作出針對性和個人化的通訊。

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